Purpose-built website design for orthopaedic surgeons and joint replacement clinics. Patient-focused, GDPR-compliant and engineered to convert visitors into booked consultations.
Source: Bespoke, custom-coded builds from £8,000 — no WordPress, no templates.
Fixed-price, no-obligation quote — GDPR-compliant and built by a team that knows healthcare.
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Trusted by clinics and practices
Patients considering orthopaedic surgery — a hip or knee replacement, a shoulder repair, a sports-injury procedure — research thoroughly and anxiously before they commit. They want to understand the procedure and recovery, and above all to trust the surgeon. Your website is where most of that decision is made, and a thin or dated site lets a more reassuring competitor win the consultation.
Aethus designs websites for orthopaedic surgeons and clinics that earn that trust. Clear procedure and recovery information, credible consultant profiles, separate NHS and private pathways, and easy booking — built to convert researching patients into booked consultations.
Here’s what we’ve done for private eye clinics — the same patient-journey problems, solved: being found, being trusted, and making the first enquiry easy.
Orthopaedic surgery is significant, and patients weigh it carefully. We build the content that answers their real questions — what the procedure involves, what recovery looks like, what outcomes to expect — alongside consultant profiles that establish genuine surgical authority. The combination reassures patients and gives them the confidence to take the next step with you.
That depth of clinical content is also what ranks you for the procedure and condition searches patients run, from joint replacement to sports injury.
Most orthopaedic practices work across both NHS and private routes, and patients need to find theirs without confusion. We design clear, distinct pathways for each — private booking and enquiry on one side, referral information on the other — so neither audience gets lost.
We build GDPR-compliant forms and booking, meet accessibility standards, and provide pre- and post-operative instruction content that supports patients through their care — kept secure and current on our managed hosting plan.
A patient choosing a surgeon is really choosing a track record, and your website should make that track record checkable. We present GMC specialist-register entries, Royal College membership, fellowship training and subspecialty focus where patients, GPs and insurers can verify them, and — where you have them — outcome and volume figures presented honestly, in line with GMC guidance on claims.
Your visitors are often older, on crutches or browsing from a hospital bed. We build to WCAG 2.2 AA — legible type, generous touch targets, layouts that hold up at high zoom — and keep the enquiry path short enough to complete without frustration.
Self-paying joint-replacement patients and insured patients need different answers. We publish procedure fees or honest ranges, name the insurers you are recognised by, and explain the self-pay journey — so the financial question never blocks the clinical one.
Results
Three private eye-care practices, tracked month by month in Google. The lines show direction and shape. The figures stay private.
Vision-correction clinic, London & Surrey
Before and after the rebuild. The line turns where the new website went live.
Use the left and right arrow keys to step through the months. Monthly counts are not shown.
Source: Google Search Console, monthly, between Sept 2025 and Sept 2026. Shown as trends, not figures, to protect our clients’ privacy.
Yes — patient education is central. We build clear procedure and condition pages and pre/post-operative guidance that answer patients' real questions and support them through their care, while reinforcing your surgical authority.
We design distinct pathways for each — private booking and enquiry, and NHS or referral routes — so patients quickly find the option relevant to them.
We build GDPR-compliant data handling and meet WCAG accessibility standards, and present clinical imagery responsibly with proper consent. A free compliance check is available.
We can build for either — an individual consultant orthopaedic surgeon or a joint replacement or musculoskeletal clinic — and scale the build accordingly.
Bespoke, custom-coded orthopaedic websites start from £8,000 excluding VAT, with the final figure set by the number of procedure pages and any booking integration. You get a fixed-price quote before anything is built.
Typically six to ten weeks from kick-off to launch, depending on how many procedures we are writing up. You get a real date at the quote stage.
“Since Aethus rebuilt my site around patient questions, more of my enquiries come from Google searches and from ChatGPT conversations, and I’m seeing more self-referring patients. The articles do the explaining before the consultation, so the patients who reach me are ready to talk about treatment.”— Mr Jesse Panthagani, Consultant Ophthalmic Surgeon, private practice5.0 · 7 Google reviews
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Source: Fixed-price, no-obligation quote — GDPR-compliant and built by a team that knows healthcare.
Compliance Scorecard. 12 questions on CQC display, UK GDPR/PECR, accessibility and advertising rules. Instant score and a plain-English action plan. Take the compliance scorecard →
Bespoke, custom-coded builds from £8,000 — no WordPress, no templates.
Fixed-price, no-obligation quote — GDPR-compliant and built by a team that knows healthcare.
Trusted by growing UK businesses and clinics
